
The front cover of our digipac shows the imagery of the female character. We used the record that can be seen up in the females room in the video so the audience is able to make a link between both the video and the digipac. We wanted to use the glitter and sparkly background to show the character looking very glamorous instead of the usual childlike persona suit the codes on conventions of a typical pop album cover.
The next picture we took the next picture of the female jumping to represent her personality and the indie pop genre of Kate Nashs' music. Imagery used eg the flowery dress also are used in the video meaning the audience can link together the video with the greatest hit album.Furthermore we brightened this picture to portray further the bright summery theme of the video.
The next picture again we wanted to show a close up of the female as we rarely used closeups within our film again we wanted to portray a different more mature side to the female character but still used elements of our music video so by using the flowers as makeup for the eyes we still used themes from our music video but developed them to suit the digi pac.
The next picture we took so that the tree framed the shot as the composition would be affective we had the female character stand against it in the same dress as the video to show she can be alone and still portraying the childlike summery style of the music video.We also tried to frame the female to the right side of the shot so we had plenty of blank space in which to write the track names on.
The next image again features the glamourous eye makeup and glittery background just again to represent a glamorous feel to the female and the digipack
The next picture again we wanted just to show a close up of the female wearing minimal amounts of makeup to show her natural beauty and as the music video often shows natural environments again we wanted the female to be outdoors and by holding on to the red rose it represents again the floral theme but also represent the loss of love the red rose represents love and the way the female holds onto it show how she is having to hold on to a lost relationship.
Furthermore to make the digipac consistent we used the same font throughout we chose this font as we felt it suited the childlike personality of our female character as the font looks very handwritten and messy, also Kate Nash often uses a similar font style within her work that has begun to be associated with her work by her fans. We wanted to use a similar font to represent the genre of Kate Nashs' music fun laid back indie pop.
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